A memory of Spain, but not as you know it. Opened in August 2025, Legado is a Michelin-Star Shoreditch restaurant from Chef Nieves Barragán Mohacho. It quickly established itself as one of London’s most talked-about tables.
Meaning “legacy,” Legado draws on the richness of Spain’s regional cuisines, filtered through Nieves’ distinctive, contemporary lens, rooted in technique, craft and uncompromising flavour. Born and raised in Santurtzi, just outside Bilbao, her early immersion in markets, ports and home kitchens informed a restaurant that feels both deeply personal and expansively cultural.
In creative partnership with Duzi St., the brand was conceived to live and move with the spirit of Spain: where food, design and storytelling share the same rhythm, energy and sense of place.
Client
Legado, JKS Restaurants
2025
PRESS
XXX
Services
Brand Strategy
Brand Narrative
Visual Identity
Print Design
Artworking
Website Design
Illustration
Social Media
COLLABORATOR
Photography by xxx Web Development by xxx
A Sense of Place
Legado is a contemporary expression of Spain in its entirety, shaped by Chef Nieves Barragán’s journey and two decades of defining restaurants. Conceived as both a personal and cultural legacy, Legado brings the full breadth, energy and spirit of Spanish cuisine to London. Shaping, not only the dishes but the brand itself, Legado's verbal and visual identity moves beyond tradition, championing the rhythm, warmth and creativity found across Spain.
This is supported by a playful iconography system inspired by Spanish folklore and idioms, reinvigorating tradition through symbols that feel both timeless and playful, and rooted in stories passed down through generations.
Where Untold Stories Surface
The visual identity draws on the regional character of Spain, with a primary logo whose custom letterforms echo the markings found in neighbourhood restaurants and markets. To reflect the richness and diversity of Spain, we developed a broader suite of typographic marks, blending local signage style with classical Spanish lettering for more expressive moments.
We blend classical typography with dynamic compositions, shaping collateral that is unexpected and full of character. Every touchpoint pulses with the spirit of Nieves' Spain, from menus to photography, a legacy is defined and redefined.
Layering That Invites ExplorAtion
Our approach to Legado’s printed collateral was to reveal the unseen, layering elements to encourage depth and discovery. This mirrors the richness of Spanish cuisine, full of regional nuance and unexpected flavours that often go unrecognised. Texture and composition transform visual communication into a sensory experience that echoes the restaurant's culinary storytelling.
One
Michelin Star, just seven months after launching
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One
Michelin Star, just seven months after launching
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Delighting in Digital Details
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ALIGNE Women going places
AUDREY'S Something a little bit extraordinary
BERTIOLI The nature of beauty
TRIP Take a Trip to find your calm